Giving Graduates an Edge in the Job Market

By Sylvia Miller, Student Outreach Chairperson

For the third year the IDL SIG is offering undergrad and graduate students a chance to publish an article before completing their degrees through our Student Outreach program. First, students submit a brief article about instructional design to our team of judges. If the judging team deems the article worthy of being published in our newsletter—the one you’re reading right now—the student is awarded a one-year STC membership that includes belonging to the IDL SIG. The potential benefits are multiple. Students can:

  • Get their name in front of hundreds of practicing professionals who read our newsletter.
  • Add a link in their résumé and on their LinkedIn page to the published article.
  • Benefit from feedback of practicing professionals—the judges team.
  • Present their published article during job interviews.

And that’s not all. With the student’s permission, the IDL SIG will submit articles we publish in this newsletter for inclusion in the Technical Communication Body of Knowledge (TCBOK). If the article is accepted for inclusion in the TCBOK, the student will earn an additional one-year STC/IDL membership! He or she can also insert another link in their résumé to the article in the TCBOK, which is available for reference by thousands of professional technical communicators.

Here is what L. Stoe said about having his article published in our newsletter:

“Being published under the Student Outreach Program provided a forum for me to apply and test my skills learned in my classes in Technical Communication & Professional Writing. The competitive process was fun and increased my self-confidence. I printed the published article and showed it as I interviewed for a new position as a technical publications writer just last month. I got the job and definitely feel that the published article helped me. Having a published article to show others strengthens any portfolio. I encourage others to go for it… I cannot overstate how nice it was to show my article during my interviews.”

Please help us spread the word!

Please help us advertise this unique opportunity for graduate and undergraduate students to have an article published. Share information about the 2018-2019 Student Outreach program with colleagues, students, professor/instructor friends, friends with college-age children, and anyone who stands to benefit from gaining an edge in today’s job market.


All necessary details are at http://www.stcidlsig.org/students/youcanbepublished/, including a list of potential article topics, contributor guidelines, frequently asked questions, and a submission form. Thank you in advance for sharing this opportunity with others.

Book Review: Charles Ess – Digital Media Ethics

Reviewed by Elizabeth Patterson

In Digital Media Ethics, Charles Ess explores the ethical issues encountered in digital media from a global perspective. Ess focuses on issues and legal regulations within the US, EU, and Asia. Some of the main topics covered in the book include privacy, copyright, citizen journalism, and general digital media ethics. Ess goes into great detail about each topic, and includes case studies and discussion questions within each chapter of the book. The layout and structure of the book are perfect for students and classroom settings.

One of the strongest qualities of this book is the detail throughout. Each topic is explored thoroughly, and includes related case studies and discussion questions to allow the reader to contemplate the content on an even deeper level. In addition, Ess does an excellent job of helping the reader to understand data mining and ways in which privacy can be maintained while using digital media by exploring relevant cases that have taken place in the US, EU, and Asia.

Ess also does an excellent job of exploring the ethics behind copying and distributing property through digital media. With the increasing amount of information available online, “the general rules, guidelines, and laws applicable to such copying are wide-ranging and frequently shifting” (p. 91). This can make it difficult to truly understand the ethical and legal ways to access and use property. Ess helps explain this by explaining FLOSS (Free/Libre/Open Source Software) and the Creative Commons approach. While some of these concepts can be challenging to understand, Ess does a commendable job of pulling content from websites and licenses while supplementing with his own explanation.

While Digital Media Ethics contains many strengths, the content is somewhat dense in some places. The discussion questions throughout and at the end of the chapters are helpful in examining certain concepts on a deeper level, as well as breaking up the text. While Ess does a great job of explaining certain topics such as copying and distributing property, some sections of the text are overwhelming and difficult to follow. For example, one chapter focuses on privacy in the electronic global metropolis. While this chapter contains valuable information and relevant case studies, it is easy to get lost in some of the extensive descriptions and concepts, which are arguably over-explained.

As mentioned before, because of the discussion questions that are used to break up this book, it would be a good choice for school and university courses that emphasize digital media and information ethics as seen throughout the world. This book could work for undergraduate discussion-based courses, but because of the complexity of some of the concepts, graduate and doctoral courses would especially benefit from this book, particularly courses that are seminar based.

Outside of a university setting, Digital Media Ethics has relevance to just about any profession. Documentation managers, who are in charge of managing both the creation and maintenance of documentation within their organizations, would find this text especially useful. Many of the resources used today to assist in research and writing are online. While the book is somewhat dense, Ess does an excellent job of explaining the most relevant ethical issues in digital media today. Documentation managers would be able to relate to some of the cases discussed within the book, as well as benefit from the explanations and resources provided in the chapter, “Copying and Distributing via Digital Media.”

As a high school teacher, I am constantly looking for ways that I can teach my students about the importance of digital media ethics and online privacy and safety. While Digital Media Ethics is a much higher-level book, it includes topics and case studies relevant for high school students. Ess argues that, “it becomes increasingly essential, for example, for young people to participate in social networking sites – failure to do so threatens to isolate them from the large majority of their peers who are active on such sites” (p. 121). This claim demonstrates the popularity of social media, and therefore the importance of understanding how to navigate the sites ethically and safely. Safe internet use is a growing need among high school students and Ess does a good job of beginning to discuss this, as well as including some thought-provoking discussion questions that would benefit students of all ages.

Digital Media Ethics is an interesting read that focuses on ethical scenarios encountered online on a daily basis. While the book is relevant to today’s society, it is not a light read and does require some deep thought and consideration that would be great for university teachers and students to utilize within an ethics course. The chapters are packed full with case studies that would also greatly benefit technical writers, documentation managers, and those who work with and use online content frequently.

Coming soon: Demographic Survey

By Jamye Sagan

In the next couple of months, we will release our IDL SIG member demographic survey. This survey, which we conduct every two years, enables us to capture the pulse of our membership and helps guide development of programs and services that would benefit our members.

As a token of our appreciation everyone who completes the survey will be entered into a drawing for one of two $50 Amazon gift cards. Even if you enter the drawing, your results will still remain anonymous.

If you’d like to review results from past surveys, please visit http://www.stcidlsig.org/discussion-lists/surveys/. Doing so will give you an idea of the types of questions we ask.

Virtual Open House

By Jamye Sagan

In November, the IDL SIG will host our sixth annual Virtual Open House.

As a virtual community with members spread out around the world, it can be challenging for us to cultivate a sense of community. The Virtual Open House enables current (and future) IDL SIG members to learn more about our community and the services we offer by attending the live event, or by viewing archived events via the student database. In addition, attendees get to meet members of the SIG leadership team and chat with fellow members.

Even if you cannot attend live, you can still join the party once we release the recording.

We will announce Virtual Open House dates and details as they become available.

2018 Summit Session Reviews for IDeaL

By Jamye Sagan

During the 2018 STC Summit in Orlando, FL, I attended several interesting presentations. Here are highlights from three of them.

Introvert in the Workplace

Ben Woelk (@benwoelk)

Over the past few years, Woelk has emerged as a leading authority on introverts and their leadership qualities. This presentation discussed how introverts can be influencers and leaders in the workplace. One item that resonated with me is that influence has to do with your presence and accessibility, not your job title.

Woelk also described the traits of introverted leadership, which include: placing the spotlight on the team instead of self, listening to listen and not to simply respond, and cultivating a safe space to share ideas. Most of all, the introverted leader embodies servant leadership, which is basically leading by example and working alongside your team. Overall, introverted leadership is all about harnessing your innate skills to help influence and be a role model with those with whom you interact.

Great presentation not only for us introverts, but also good for extroverts to better understand how we work.

All I Know About Collaboration I Learned from Rock and Roll

Aiessa Moyna (@aiessamoyna)

In her presentation, Moyna shared five different lessons about collaboration through the lens of various rock music groups.

Seek diverse perspectives. Using the example of how Dave Grohl has been part of Nirvana and Foo Fighters (two vastly different music groups), Moyna explains how teammates should examine issues from different points of view.

Build trust and bust barriers. Through the warning tale of Yoko Ono’s influence on the Beatles, Moyna shows how teammates should maintain focus on a common vision and not foster an “us vs. them” attitude.

Work your network. Just as Dave Grohl collaborates with artists from vastly different genres – such as pop singer Justin Timberlake, jazz musician Dave Koz, and R&B group Boyz II Men – we should reach out beyond our immediate team. Moyna emphasizes that we should stay in touch with people we’ve successfully worked with before.

Manage conflict. Conflict is inevitable; sometimes we must stop and ask ourselves these two questions: What is the issue? How can we solve the issue? Moyna uses the example of the breakup and eventual reunion of classic rock group The Eagles in explaining this lesson.

When all else fails, improvise. Moyna uses jam bands such as Phish and Grateful Dead to illustrate this lesson in flexibility and cultivating a comfortable working environment. Even though members of jam bands may play vastly different instruments, they listen to and follow one another as they perform. Jam band members also look out for one another and do not let a member fail. Most importantly, jam bands foster a comfortable environment where members can take risks and, if they fail, simply try something new.

Overall, Moyna uses great musical analogies to show how people with different skills work together.

Can You Hear Me Now? Podcasting as Teaching & Communication Tool

Jennifer Goode (@ProfGoode, www.thepodcasthost.com)

In her presentation, Goode described how podcasts can be used in education and communication

Since podcasts are serial in nature, deal with specific topics, and are accessible at any time, they make excellent tools for asynchronous learning. Podcasts also appeal to auditory learners and can help build a community via common listenership.

Goode recommended that the ideal podcast is 15-30 minutes – long enough to delve into a topic, but not so long as to lose the listener’s interest.

Not only did Goode explain why podcasts are ideal learning and communication tools, she also shared advice on recording and production equipment:

Minimum equipment needed to record a podcast include microphone, speakers, and free sound editing software such as Audacity.

Better equipment includes: more advanced sound editing software, microphone with boom arm and pop filter, noise-cancelling headphones, soundboard, and room-dampening materials.

In fact, the moment I heard about audio equipment and recording techniques, I immediately thought of our own Robert Hershenow (@rdhcomm), who has delivered several webinars and presentations on this topic.

Finally, Goode explained basic steps for planning a podcast:

  • Select a topic, audience, format, and podcast name.
  • Script an intro and conclusion, to provide a consistent framework for all podcasts. Of course, the body content will change.
  • Integrate media (e.g. music, sound effects, cover art) to enhance your podcast (but watch out for copyright issues!)
  • Publish podcast. Goode suggested publishing through website or media host, and using a directory (e.g. iTunes, Spotify, RSS) to make podcasts easier to find.

This session provided a wealth of practical information that I could incorporate into my work relatively quickly.